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What is UX Research and UI Design?

What is UX Research and UI Design?

by Preston Halstead | Nov 1, 2017 | Solutions, User Experience

Defining UX Research & UI DesignConsidering the many design acronyms in the industry, it’s no surprise to see confusion over terminology. Nevertheless, knowing the difference is key to delivering the best customer experience. While there are...
UX Success Factors: User Experience Research Overview

UX Success Factors: User Experience Research Overview

by Preston Halstead | Aug 11, 2017 | Solutions, User Experience

All too often companies develop software without taking time to gather insight from the most critical source of data: the customer. Design changes driven by insights and data about customer interaction often mean the difference between success and failure. Oftentimes,...
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