by Preston Halstead | Nov 29, 2018 | Solutions, User Experience
Powerful Integrated User Experiences I’ve been thinking a lot about the different integrated user experiences I’ve been seeing in tech recently, and how much more powerful and useful they are than the feature bloat trend of years past. If a particular app...
by Preston Halstead | Sep 20, 2018 | Solutions, User Experience
What are Design Sprints? Design sprints were born out of Google Ventures about 5 years ago, and the developers of the process considered the build and measure component of design the foundation for creating successful products. By building on the familiar principles...
by Preston Halstead | Aug 1, 2018 | Solutions, User Experience
Beyond Principles When it comes to UX interviews, general principles are the tip of the iceberg when it comes to gathering essential data for a successful UX research project. In the last couple years I’ve identified three major areas that are easy to gloss over when...
by Preston Halstead | Jul 18, 2018 | Innovation, Mobile, Solutions, User Experience, Web
Many of us would assume that for a digital music platform with over 70 million paying subscribers worldwide, huge mistakes regarding user experience (UX) don’t happen. Spotify just proved that assumption wrong by committing the biggest UX blunder since the...
by Preston Halstead | Jan 17, 2018 | Solutions, User Experience
Every type of software benefits from great UX. Too commonly, businesses and agencies assume that because a particular interface isn’t customer facing, investment in UX is a waste of time and money. Quite the contrary. Intuitively designed interfaces organized...
