When I was asked to attend an event with Pipeline Entrepreneurs I thought what a great opportunity to meet several people from different backgrounds. Pipeline is an accelerator program to help thriving entrepreneurs continue to be successful leaders within their market. The night of January 23rd was filled with networking, fun, drinks and awards for entrepreneurs of all age groups from Nebraska, Kansas and Missouri.
As soon as I stepped into the Midland Theatre in Kansas City I realized how opulent this venue was and immediately understood why this was a black tie affair. The guest list was long, consisting of over 580 people in attendance. During the time there I had met several aspiring entrepreneurs and individuals who were part of pipeline and were running successful companies. One of the guys I met that night started one of the most successful online gaming companies and is based out of Omaha. I also met a pair of brothers who were just starting out trying to make an impact in the medical industry by utilizing big data and providing analytics for different diseases.
While I was there, meeting and mingling with other entrepreneurs from Omaha I realized how much of an impact the start-up community has on surrounding markets.
Though it was great to have the opportunity to network with hundreds of people, it made me start to think that 600 entrepreneurs…that is a lot of people, a lot of business, a lot of ideas. Surely some of these ideas must be similar or even the same. How do they differentiate themselves? Even though some ideas might be similar, entrepreneurs must constantly ask themselves how they can differentiate their business from the business down the street.
The big picture that drives business and all of these ideas is competition. The want to succeed and do better, provide the best to customers and clients is just part of being one step above competitors. It doesn’t matter what area of work you are in, there is always competition. From internal goals to create a healthy dose of competition and to generate business, to outside competition between companies, this concept of competing pushes everyone to the next step.
It is a concept that all 600 of these entrepreneurs at the Pipeline have grasped as essential to help them thrive in an economy that already provides a wide variety of products and services. Competition is a concept that they need to grasp in order to thrive and differentiate themselves amongst the rest.
This is something that I, though not an entrepreneur, have a new way of looking at ways to do better in my own career and daily responsibilities. How do I stay above the rest? What makes me different? How can I provide better for those I work with and for daily?
If you are a candidate looking for an IT position and you sit down at your computer to begin your search for a ___________ job. You decide to try trusty Google to begin your search. After hitting the search button, an overwhelming amount of results appear. Now what?
When beginning a job search, one of the most challenging and frustrating parts can be navigating your way through job boards and job postings. Although there are many popular job boards, such as Monster, Careerbuilder, and Dice, digging deeper using search engines as a searching tool is a great way to narrow down your search in a more efficient manner.
One of the biggest and easiest search engines to use is Google. Google has an ability to pull from a multitude of job postings on the internet. For example, if you want to search for web developer jobs in Nebraska, you get 1.5 million results. In order to peruse only the most meaningful jobs, you must narrow down the search results. To do this begin, by using key words which define what type of web developer you are, for example include .net, java, or PHP, to name a few. If you have already searched a job board, such as Monster, you could type “-monster” this will filter out the jobs you have already viewed from Monster.com. As a general rule, if you put the “-” sign in front of any word, it will exclude that word from every search results.
LinkedIn is another valuable tool, and has become one of the most powerful ways to search for a job. If you find a job posting on any site which interests you, you can usually use LinkedIn to find an employee in the company that you may be able to connect with. In order to connect with this individual using LinkedIn they would have to be classified as a 2nd degree connection to yourself. What if they are a 3rd degree connection and you are unable to link to that person with a click of the mouse? Here is a great alternative. Go to Google and type, site:linkedin.com, then type the first name of the person, their location, or maybe a job that is on their profile. Scan through the results and a link to the person should show up with their full name, thus allowing you to connect with them. However, if you want to email them directly at work also, this takes things a step further. So how do you discover a person’s work email? It is easier than you think! All you need to do is find the company’s website (i.e. www.welsfargo.com) then go to. Google, type “site:wellsfargo.com email”, scroll through the results and you should be able to find a person’s email format you can follow. Again, if there are too many results coming up, you can narrow your search by using “-” or using more keywords.
STAY TUNED FOR MORE JOB HUNTING TIPS.